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What is canonical tag in HTML

Mariya Beckham ~ Modified: October 19th, 2016 ~ ~ 1 Minute Reading

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  • October 19, 2016 at 8:23 am #3615 Score: 0
    Mariya Beckham
    Moderator
    2 pts

    When I was analyzing one of my competitor web page, I found a different tag: something like: <link rel="canonical" href=""> I searched its meaning & understood also, but still not so much clear. Can anybody please explain me, that is it relevant from SEO point of view or is it just for the sake of adding in a web page?

    October 19, 2016 at 10:04 am #3620 Score: 0
    Martin Ross
    Moderator

    Canonicalization is a concept which could be understood by the following example:
    For an instance if a website open in both ways in a browser:
    Example.com
    http://www.example.com
    then the search engine consider it as duplicate web page of each other, so yes it is relevant from the SEO point of view, because Google hate duplicate content.
    By adding canonical tag in your website with that particular URL, is a signal to Google, which should be picked for the crawling. Only the canonical link get crawled while another URL will be ignored.

    October 19, 2016 at 10:20 am #3621 Score: 0
    Mariya Beckham
    Moderator
    2 pts

    Thanks for your answer. You explained in a very simple way. So this is the way that Google differ both the URLs.
    But in my mind there are some other queries related to the same, let me ask one by one

    My first query is:
    “Is there any issue if I change the placement of the particular tag ?”

    My another query is:
    “that will it work in the above given two scenarios or also in the following scenario:
    example.com/index.html ?”

    October 19, 2016 at 10:46 am #3622 Score: 0
    Martin Ross
    Moderator

    1. It should be kept in between head tag only.
    2. Yes it will work in index.html case also.

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